Entries in ‘advertising’ (20)

Chartboost opens European office
24th April 2013, 2:59pm

News: Chartboost opens European office

Ad tech company to offer improved support for King, Supercell and others

InMobi debuts non-UDID iOS ads SDK
17th April 2013, 3:52pm

News: InMobi debuts non-UDID iOS ads SDK

Mobile ad network releases 'SDK 370'

Sega admits misleading Colonial Marines trailers
3rd April 2013, 1:12pm

News: Sega admits misleading Colonial Marines trailers

Publisher acknowledges videos 'did not accurately reflect the content of the game'

Inside We R Interactive
8th February 2013, 5:45pm

Features: Inside We R Interactive

We investigate the young London social start-up and talk advergaming, film and tech

Start-up Special: Essential business development tips
14th November 2012, 10:00am

Features: Start-up Special: Essential business development tips

Playground Games' Trevor Williams on building up a new studio

Gree joins forces with MobPartner
2nd August 2012, 10:15am

News: Gree joins forces with MobPartner

Japanese mobile giant joins forces with French mobile affiliate network

iVenture Capital launches Traffic Captain
11th July 2012, 8:55am

News: iVenture Capital launches Traffic Captain

Mobile and online gaming gets advertising network

Zynga inserts paid for words into Draw Something
4th May 2012, 12:42pm

News: Zynga inserts paid for words into Draw Something

Coca-Cola and Doritos creep into smash-hit app

Advertising cowboys and the new Wild West
20th April 2012, 10:00am

Blog: Advertising cowboys and the new Wild West

David Braben speaks out on controversial advertising practices used by games developers

Virtual goods make up a third of Mindjolt's revenues
15th September 2011, 3:43pm

News: Virtual goods make up a third of Mindjolt's revenues

Studio shifts focus away from advertising support

Marketing costs 'jump when dev budgets climb'
11th August 2011, 12:15pm

News: Marketing costs 'jump when dev budgets climb'

Edinburgh Interactive 11: 'Soaring spend on triple-A has created a hit-driven business'

Kempt on web games and digital marketing
12th May 2011, 3:00pm

Features: Kempt on web games and digital marketing

UK specialists in advergames discuss the ultimate in impulse gaming

OPINION: Where should publishers draw the line with viral promotion?
15th April 2011, 3:00pm

Features: OPINION: Where should publishers draw the line with viral promotion?

Publishers wish to use your role as a trusted influence to interest your friends

Zynga secures $15 million in VC funding
18th November 2009, 12:15pm

News: Zynga secures $15 million in VC funding

Socially networked games studio bolstered in spite of recent controversy

Zynga pulls Facebook ads
10th November 2009, 10:58am

News: Zynga pulls Facebook ads

FishVille suspended as Mafia Wars developer faces flack

Advertising in casual games 'offers no return on investment'
16th July 2009, 2:53pm

News: Advertising in casual games 'offers no return on investment'

Develop '09:Leading industry figures look at generating revenue

iPhone game devs offered cross-promotion deal
30th April 2009, 10:48am

News: iPhone game devs offered cross-promotion deal

iPhone app developers are being invited to join social games firm SGN’s in-app advertising network.

WildTangent signs in-game ad deal with Ludia
9th December 2008, 12:52pm

News: WildTangent signs in-game ad deal with Ludia

Firm to become exclusive in-game ad partner for Ludia’s 2009 range, which includes American Idol and Price is Right

Massive scoops Activision advertising deal and new boss
4th December 2008, 11:17am

News: Massive scoops Activision advertising deal and new boss

JJ Richards assumes new role, as Microsoft ad company signs 18-game deal

Double Fusion nets PS3 deals
1st December 2008, 3:25pm

News: Double Fusion nets PS3 deals

In-game ad firm strikes partnerships with THQ, Sega, Eidos and Midway

20 articles