Visit us online @ http://www.develop-online.net

Gaikai aims to open digital doors to highstreet retail

Friday, 4th June 2010 at 12:20 pm

Gaikai aims to open digital doors to highstreet retail

Cloud gaming group talks “game demos that redirect to a webpage with an in-store discount coupon”

This year’s launch of online  streaming service Gaikai will offer publishers and retailers a chance to outdo each other on the emerging digital battleground.

And Andrew Gault, co-founder of Gaikai, says the cloud-gaming firm is in deep discussions with big names from both sides of the divide.

“We’re speaking to quite a number of retailers, and none of them despise the idea we have,” Gault told MCV this week.

More details on Gaikai's retail battleplan can be found here.


http://www.develop-online.net/news/35014/Gaikai-aims-to-open-digital-doors-to-highstreet-retail

© Develop 2013. All rights reserved.