< Back to Press Releases

XFire Forms Strategic Partnership With eSportsTV

XFire And eSportsTV Have Teamed Up to Broadcast All Live Events Starting Today with the Siege for September Tournament

FOR IMMEDIATE RELEASE

NEW YORK, NY - September 21st, 2007 - Committed to excellence, XFire (a Viacom company) has formed a strategic partnership with Game Broadcasting Live's eSportsTV to deliver and produce live coverage of XFire’s online events.

Beginning September 21st, 2007 eSportsTV will provide live streaming video and sports-casting coverage of XFire’s online gaming events. In addition to the live streaming broadcasts, eSportsTV will release special video on demand content exclusively available to the XFire community. The newly formed partnership developed by , EVP of Strategic Alliances for eSportsTV, will kickoff with the Siege of September gaming tournament starting today and continue with the championship match on September 28th. The tournament will also feature the demo of the highly anticipated Enemy Territory: Quake Wars.

“We are very excited and proud to partner with XFire.” said Jordan Edelson, President eSportsTV.“This is a great opportunity for us to deliver high quality video game broadcasts to a large captivated audience.”

XFire and eSportsTV will embrace their dedication to excellence and professionalism to deliver the most exciting action packed matches to the millions of daily XFire users around the world.

Be sure to visit www.eSportsTV.com and www.xfire.com for more information.

ABOUT eSports TV

eSportsTV, a subsidiary of Game Broadcasting Live LLC, is a multi-platform portal which delivers streaming and on-demand videogame content to viewers on the Internet. By harnessing revolutionary video streaming technology, eSportsTV is able to provide live video coverage of today’s most popular eSports matches to a worldwide audience. In addition, eSportsTV produces televised shows and programming across several television networks worldwide as well as serving as a news outlet for the latest developments in the exciting and fast-growing world of eSports. With an audience stretching globally, eSportsTV is recognized as a premier source for eSports coverage. For more information, visit www.esportstv.com.

Contact

John Kopp

Sandbox Strategies

212-213-2451

john@sandboxstrat.com

www.sandboxstrat.com

Games Press

Games Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com