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Union J Celebrate Pokémon X & Pokémon Y Launch with Radical Name Change to Union XY

London, UK—October 4 th, 2013: In a move that reflects their enthusiasm for everything Pokémon, Union J have announced today that they will change their name to Union XY to mark the launch of the Pokémon X and Pokémon Y video games for Nintendo 3DS™, on October 12 th.

For one day only, Union J will celebrate the release of Pokémon X and Pokémon Y with their name change to Union XY—a suggestion made by band member George Shelley and supported by his band mates. The official press announcement was made today (October 4 th) at the Charlotte Street Hotel in London, where the band revealed the news to a packed press conference.

“We’ve always loved Pokémon and it was a massive part of my childhood, I’m hooked on it,” explained George. “When I was telling the rest of the band how excited I was about playing Pokémon X and Pokémon Y, the idea to change our name just came to me. It’s so cool to be part of the game in some way; it feels like a natural fit.”

To see the official images from the press conference and Union XY logo, click here http://pokemon.gamespress.com/releases/1363/union-j-celebrate-pokmon-x-pokmon-y-launch-with-radical-name-change-to?region=United%20Kingdom&lang=en.

Josh, Jaymi, George, and JJ are all fans of Pokémon and are familiar with each generation of Pokémon games. During the filming of the X Factor, Josh and George brought Nintendo DS™ systems to play Pokémon Black, JJ loves Pokémon Emerald, and Jaymi’s favourite game is Pokémon Crystal.

The official name change will happen on October 12 th, the same day as Pokémon X and Pokémon Y release exclusively on Nintendo 3DS.

For further updates on Union XY, take a look at their Twitter page: @UnionJWorld.

For more information about Pokémon X and Pokémon Y for the Nintendo 3DS family of systems, including new images and gameplay video featuring information announced today, please visit Pokemon.co.uk/XY.

Be sure to check out Pokemon.co.uk, Like the official Pokémon Facebook page at Facebook.com/Pokemon, and follow Pokémon on Twitter @Pokemon to ensure you’re receiving the latest Pokémon X and Pokémon Y news!


About Pokémon

The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing, marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996 and today is one of the most popular children’s entertainment properties in the world. For more information, visit www.pokemon.co.uk.

About Nintendo

The worldwide pioneer in the creation of interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and software for its Wii U™ and Wii™ home console, Nintendo 3DS and Nintendo DS family of portable systems. Since 1983, when it launched the Nintendo Entertainment System™, Nintendo has sold more than 4.1 billion video games and more than 655 million hardware units globally, including the current-generation Wii™, Nintendo 3DS, Nintendo DS, Nintendo DSi™ and Nintendo DSi XL™, as well as the Game Boy™, Game Boy Advance™, Super NES™, Nintendo 64™ and Nintendo GameCube™ systems. It has also created industry icons that have become well-known, household names such as Mario™, Donkey Kong™, Metroid™, Zelda™ and Pokémon™. A wholly owned subsidiary, Nintendo of Europe, based in Grossostheim, Germany, was established in 1990 and serves as headquarters for Nintendo’s operations in Europe. www.nintendo.co.uk

About Union J:

Union J’s second single “Beautiful Life” is due for release on October 20 th.

Debut, self-titled, album to be released on October 28 th.


Lauren Dillon

Premier for Pokémon X and Pokémon Y

+44 (0)20 7292 6438


Sarah Hall

Sony Music for Union J



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