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TOMY ANNOUNCES PARTNERSHIP WITH THE LEADING DISTRIBUTOR ESDEVIUM GAMES FOR THE NEW LIGHTSEEKERS TRADING CARD GAME IN THE UK

LONDON – June 1 st, 2017 – TOMY, the global master toy partner for Lightseekers from the Cambridge based studio PlayFusion, have joined forces with leading UK based specialist distributer of games, collectibles and toys, Esdevium Games, for the launch of the new Lightseekers Trading Card Game.

The augmented reality trading cards are playable as a physical, standalone game and can be used to enhance gameplay within the Lightseekers mobile game.- The cards are part of a next level connected play experience including smart action figures and accessories launching AW17.

Esdevium Games expertise and leadership within the world of trading cards will be invaluable in reaching expert TCG players and influencers.  This new partnership will be launched at the UK Games Expo in NEC (2 nd June – 4 th), the UK's largest Hobby Games Convention where consumers will also get their first full hands on experience of Lightseekers products & and the opportunity to buy the trading cards.

Lightseekers TCG showcases more than 350 printed cards at launch, and allows players to take control of a hero and use an arsenal of cards, featuring spells, creatures, items, and locations, to defeat their opponents. Each card is scannable by the Lightseekers mobile game to unlock in-game effects such as new spells, boosts, or even followers that will fight alongside you!

The game is quick and easy to learn, but also provides great depth for advanced players who wish to experiment with deck building and tactical play using unique mechanics.  The card game is intended for two players, but supports as many players as you wish. Games typically last between 10-15 minutes, but can vary based on deck complexity, skill level, and number of players.

Lightseekers has been created by PlayFusion, an innovative independent game, technology and robotics company. The ground-breaking gaming concept is a new platform that connects video games, smart action figures, augmented reality trading cards, and more.

The Lightseekers mobile game is available now for download in the US, UK, and Canada in the Apple App Store, Google Play, and Amazon App Store.  

Cards are available for purchase from leading hobbyists & games retailers, and Toys”R”Us and Amazon from July 1 st.

More information can be found on the Lightseekers website: https://www.lightseekers.com/tradingcardgame

Assets can be viewed and downloaded here: http://www.lightseekers.com/press

A video trailer is also available here: https://youtu.be/47_ihgS5eKQ

-ENDS-

NOTES TO EDITORS

For further information, imagery or samples please contact the team at Mason Williams on 0845 0941 007 or email roisin@mason-williams.com

About TOMY International

TOMY International ( www.tomy.com ) is a leading global designer, producer and marketer of a broad range of innovative, high-quality toys sold to preschoolers, youths and adults under the TOMY® brands as well as products for parents, infants and toddlers.  TOMY International also markets its products under popular licensed properties such as John Deere, Pokémon, Chuggington, Sonic the Hedgehog, Lamaze, Zootopia, Inside Out, Miles from Tomorrowland, The Good Dinosaur, Winnie the Pooh, Princesses, Cars, Fairies and Toy Story, and other well-known properties. TOMY International's mission is to make the world smile. TOMY International reaches its target consumers through multiple channels of distribution supporting more than 25,000 retail outlets throughout North and South America, Europe and Australia. TOMY International is a wholly owned subsidiary of Japan-based TOMY Company, Ltd. (Tokyo Stock Exchange Code No. 7867). © TOMY

About PlayFusion

PlayFusion ( www.Playfusion.com )  is an independent, employee-owned, game and technology developer with studios in the UK and USA that is pioneering the future of mixed media connected play. PlayFusion’s proprietary technology platform uniquely fuses video games, robotics, toys, and transmedia entertainment for game developers, toy manufacturers, retailers, and other content and brand owners. PlayFusion recently introduced their new original IP Lightseekers along with toys and trading cards from master toy licensee TOMY.

Lightseekers

Playing the game

The heroes of the game use a specific branch or subset of magical energy, which is referred to as an ‘Order’. There are six known Orders that equate to six different playstyles:

Each Order contains three ‘Elements’ that generally break down the gameplay to a specific style: aggressive, defensive, or utility-based. 

Players can deliver damage or receive healing over time by using powerful rotating buffs, sacrifice cards needed to play devastating combo attacks and build the ultimate deck using items that allow them to play cards across Orders.

Players can purchase the following packs:

Intro Pack – SRP £29.99

The Intro Pack includes everything you and a friend need to start playing the Lightseekers Trading Card Game:

  • Two intro decks (one Storm and one Tech)

    Each deck includes one hero card, five combo cards, and 30 action cards

  • One Booster Pack
Containing another nine random cards that can be used to start building your own custom deck
  • Each Intro Pack also contains two play mats, two health counters, the full game rules, two deck storage boxes, a trading shield, and a Tribute Card
Starter Decks – SRP £19.99 (available for all six in-game Orders)

Each Starter Deck includes:

  • One hero card, five combo cards, and 30 action cards

    Each deck has 5 exclusive cards that can only be found in these Starter Deck packs

  • One Booster Pack

    Containing another nine random cards that can be used to start building your own custom deck

  • Each Starter Deck also contains one play mat, one health counter, the full game rules, a deck storage box, a trading shield, and a Tribute Card
Players keen to build their own custom decks can add Booster Packs to expand their collection. These are priced at £3.99 and include one hero card, one rare card, two uncommon and five common cards, as well as a chance to find rare “shiny” cards.

 

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