< Back to Press Releases

The Next Evolution of Augmented Reality Games Begins with Pokémon GO’s New AR+ Mode Exclusively on iPhone

*Enhanced Augmented Reality Experience Leverages Apple’s ARKit to Create Dynamic Gameplay Based on Real World Surroundings, Scale and Proximity*

p>SAN FRANCISCO—December 20, 2017— Niantic, Inc. and The Pokémon Company International, will soon update Pokémon GO with an enhanced augmented reality (AR) experience with the new AR+ feature exclusively available to the hundreds of millions of devices running iOS 11 including iPhone 6s and newer models. The new AR+ feature builds on core AR gameplay in Pokémon GO and leverages Apple’s ARKit framework to enhance the visuals and dynamics of catching Pokémon in the real world.

After activating the new AR+ feature in encounter mode, individual Pokémon will be more accurately positioned based on their surroundings and environment thanks to the six degrees of freedom the technology provides. By utilising ARKit’s advanced 3D AR scaling, a Pokémon’s size will be more accurately based on the world around them, changing in perspective and size as Trainers move closer or further away.

AR+ mode also adds new dynamic gameplay to Pokémon GO encounters that will provide Trainers with more ways to catch Pokémon. Trainers can now get closer to a Pokémon to receive a special capture bonus, but Pokémon are aware of the physical proximity of Trainers, so they must approach carefully as they may flee if a person comes too close too quickly. Getting closer to a Pokémon using AR+ has unique gameplay benefits, including being awarded the new Expert Handler bonus, which provides more XP and Stardust. 

To learn more about Pokémon GO, please visit the official Pokémon GO blog at PokémonGOLive.com.

Trainers can also stay up-to-date on Pokémon GO announcements by following the game on Twitter or liking it on Facebook.

About Pokémon

The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing and marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996 and today is one of the most popular children’s entertainment properties in the world. For more information, visit www.Pokemon.com .

    

About Niantic, Inc.

Niantic, Inc., builds mobile real-world experiences that foster fun, exploration, discovery and social interaction. Originally incubated within Google, Niantic, Inc., spun out in 2015, with investments from Google, The Pokémon Company, and Nintendo. The company’s immersive real-world mobile game Ingress has been downloaded more than 20 million times and is played in more than 200 countries and territories worldwide. Niantic, Inc. also developed and published Pokémon GO, the real-world Pokémon game for iOS and Android mobile devices that was downloaded more than 750 million times in its first year. For more information on Niantic, visit www.nianticlabs.com .

Press Contacts:

FOR PRODUCT RELATED INQUIRIES:

          

Indigo Pearl for Niantic

Anita Wong

020 8964 4545

anita@indigopearl.com

FOR BRAND RELATED INQUIRIES

          

TriplePoint PR, for The Pokémon Company International

Andrew Karl

415.955.8500

akarl@triplepointpr.com

 

Games Press

Games Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com