< Back to Press Releases

TFYC Launches Women In Video Games Initiative

‘The Fine Young Capitalists’ begins their first online project allowing any women to have their chance at creating a video game

Toronto, Ontario, March 27 th 2014: In 2011 the Video Game Industry took in over $16 Billion dollars but despite women representing 45% percent of the game playing audience they directed less than 2% of the Games. In combination with the production company Autobotika, The Fine Young Capitalists is running their first production initiative, allowing any women to have a crack at creating a video game.

Any person who identifies as a woman can prepare a proposal of up to 1,500 words in length explaining their concept for a video game. Each pitch will be judged on originality, financial viability, level of immersion, fun, aesthetic and feasibility with the require budget. The top 5 proposal will be given to professional concept artists and writers to create a fully realized pitch document that they can use to sell the concept to 3rd parties.

These pitches will be placed online and voted on by anyone interested in supporting women in video game design, with the pitch that receives the most votes being made into a real game and digitally distributed for the entire world. Profits from the sale of game will be given to charity.

Anyone wishing to support the project or submit their work can go to www.thefineyoungcapitalists.com for more information on how to support this project, to watch videos explaining gender theory as it relates to video games, to learn about video game production and to learn about the people involved with TFYC.

You can view our videos here at https://www.youtube.com/watch?v=hm7UBPTomuM

Twitter          : www.twitter.com/TFYCapitalists

YouTube™     : www.youtube.com/channel/UChwoDCOjliin3x0Y_ShiGGw

Facebook      : www.facebook.com/thefineyoungcapitalists

 

Games Press

Games Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com