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Strategy Fans Have a New Strategy Game to Master as Restaurant Bigwig Launches for iPad in the App Store

Restaurant Bigwig Uses Real Industry Data to Simulate the Ups and Downs of the Restaurant Business in a Fun, Engaging New Take on Classic Strategy Board Games

AUSTIN, Texas – August 28, 2014 –  Bigwig Games , a new strategy and simulation game developer and publisher, today announced the availability of its first game, Restaurant Bigwig, via the App Store. The game delves into the process of running a restaurant business and utilizes real industry data to simulate market conditions while you make decisions about where to invest. Will you add a more experienced chef, spend on marketing, or bring in top front-of-house staff? You make the call! The goal is to achieve the most profit you can by the 20th year of your restaurant empire. Your decisions affect the profitability of your restaurant as you compete against friends or AI in multiple game modes spanning decades. Restaurant Bigwig is currently available at a promotional price of $3.99 and can be downloaded here: https://itunes.apple.com/us/app/restaurant-bigwig/id698664990?ls=1&mt=8

“Bigwig games has been on my mind for decades, but I’ve been busy starting and running real world companies for the past 40 years,” said Gary Hoover, CEO of Bigwig Games, Inc. “I have watched as the tablet market has exploded and I’ve studied the App Store pretty extensively. What I realized is, there’s an underserved market and an opportunity to create premium games that utilize real world data to shape the scope of the play experience and add excitement and external factors to the gameplay. Restaurant Bigwig is our first game and the first industry we’re addressing and we hope to build on this title and add new industries over time.  We selected the restaurant industry because it is so highly entrepreneurial, and huge, employing over 12 million Americans.  Anyone interested in entrepreneurship or business strategy should love this game.”

Serial entrepreneur and real-life business guru Gary Hoover (who founded Hoover’s, sold to Dun and Bradstreet, and Bookstop, sold to Barnes & Noble), who started dreaming up business games and playing them with friends over 40 years ago, and the team at Bigwig Games have delivered a unique and compelling game that is fun to play, while you can't help but gain an understanding of the restaurant industry, how it works, how it grows, and how it makes money.

That understanding might just come in handy should you ever decide to open a real restaurant or work in the industry. Then again, you could just become a virtual restaurant bigwig and have fun without the risk!

• Play multiplayer games in pass around mode, sharing the same iPad.

• Compete against distinctly different AI computer opponents anytime and anywhere with no Wi-Fi required.

• Build your empire by creating fine dining establishments, family restaurants, or fast food joints.

• Serve your favorite cuisines, from Asian or Mexican food to Steaks and Burgers.

• Open new restaurants quickly, or open them slowly and invest in your older restaurants. Whatever strategy you choose, you are the boss!

• Do you improve the food quality at one of your flagging restaurants, or do you put energy into controlling costs by making your high revenue restaurants more efficient? – Restaurant Bigwig makes running restaurants fun!

• Check out the annual newspaper for important news about your restaurants and those of your competitors. Did you win the award for best service or food, which boosts your revenues? Or did you get a bad review or an awful health inspection report? 

• Designed from the ground up for iOS 7 and beyond, the game is a delight to use and play with. Animation, dynamics, and groundbreaking UI concepts offer light entertainment while you go about the serious business of making money. Just don't let the eye candy distract you from your goals!

About Bigwig Games and Gary Hoover ( www.bigwiggames.com )

Bigwig Games, based in Austin, Texas, is the brainchild of Gary Hoover, serial entrepreneur.  Gary founded the first chain of giant bookstores, BOOKSTOP (bought by Barnes & Noble) and business information company Hoover’s (bought by Dun & Bradstreet).  He has been a lifelong student of industries, and started making board games to play with his friends by the age of 12.  By 14 these were realistic industry games: movies, TV networks, department stores, Indycar racing.   And eventually games that mimicked the entire economy, or the Presidential Election Process.

These games were board games, but they required a LOT of bookkeeping and calculations, diluting the fun.  When computers came along, the idea of digital versions of his games went on his business idea list.  Over the next 50 years, that list expanded to over 300 ideas.  But the idea of porting the games to computers was always near the top.

In 2012, Gary and longtime startup associate Alan Chai formed the board of directors of a new company, which soon became Bigwig Games.  We soon brought a wide array of experienced and talented board members, advisors, investors, and consultants to bear on the project.  Gary designed the core game and formulas, Erwin Mazariegos turned it into iPad magic, and Jason Tiefenauer was our lead artist.  This dream could not have come true without them.

Our goal is to model every industry we can think of – our starter list is over 90 industries, including election simulations – and turn them into the most exciting business/economic strategy games on the market!   We expect to do this over a period of many years, gradually evolving into a fully integrated global economy, all using real industry and economy data.

Restaurant Bigwig is just a start!

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International Digital Entertainment Agency (IDEA)




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