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SQUARE ENIX ANNOUNCES NORTH AMERICAN RELEASE DATE AND PRE-ORDER PACKS FOR SLEEPING DOGS

Exclusive In–Game Content Now Available for Best Buy, GameStop and Amazon Pre–Order Customers Ahead of August 14 Launch

LOS ANGELES (Apr. 12, 2012)?— Square Enix, Inc. today announced the upcoming open world cop drama? Sleeping Dogs™?will go on sale August 14 in North America on the PlayStation?3 computer entertainment system, Xbox 360? video game and entertainment system from Microsoft and Windows PC.

Square Enix is also pleased to announce North American pre–order incentives for Best Buy, GameStop and Amazon customers:

Best Buy: 'Georges St. Pierre (GSP)' Pack:

    <*>GSP's signature "flying punch" <*>Exclusive GSP outfit including T–shirts, headband and shorts <*>GSP's outfit unlocks the "flying punch" and increases grappling and throwing damage

GameStop: 'Police Protection' Pack:

    <*>Exclusive "High Speed" Mission <*>Exclusive HK Police SWAT Outfit <*>Exclusive assault rifle <*>Exclusive SWAT Police Vehicle

Amazon: 'Martial Arts' Pack:

    <*>Shaolin Showdown Mission <*>Shaolin Warrior outfit (with increased striking damage) <*>Bonus Triad XP points <*>Wing Chun decoration for safehouse (with temporary combat buff)

Exclusive content for the digitally downloadable PC version of Sleeping Dogs will be announced at a later date.

About SLEEPING DOGS

Developed by United Front Games in collaboration with Square Enix London Studios,? Sleeping Dogs?is a gritty open world cop drama set in the vibrant city of Hong Kong. Taking the role of undercover cop Wei Shen, players are tasked with taking down one of the world's most fearsome criminal organizations from the inside– the Sun On Yee Triad.

Offering players an island packed with action, every street corner, market stall, harbor dock or city skyscraper can become an opportunity for intense shoot-outs, adrenaline–fuelled street races and intense, brutal martial arts combat. Featuring an intuitive and imaginative combat system,? Sleeping Dogs?empowers players to perform an extensive set of martial arts moves, single–handedly taking on numerous opponents. Players perform bone–crushing kicks and combos, vicious counters, and a cinematic set of environmental takedowns making use of countless real–world items from circular saws to phone booths, incinerators to refrigerator doors.

Sleeping Dogs?will be available in North America on August 14, 2012, for the PlayStation?3 computer entertainment system, Xbox 360? video game and entertainment system from Microsoft and Windows PC.

Related Links

Sleeping Dogs?Official homepage: http://www.sleepingdogs.net

Sleeping Dogs?Official Facebook? page: http://www.facebook.com/SleepingDogsGame

Follow? Sleeping Dogs?on Twitter?: @SleepingDogs

About Square Enix London Studios

Square Enix London Studios is part of Square Enix Europe, sitting within Square Enix’s European head office in Wimbledon, South West London. The studio is focussed on bringing to market games from some of the world’s most successful and talented independent development teams. Previous games include award–winning titles such as BATMAN: ARKHAM ASYLUM™ with Rocksteady Studios and JUST CAUSE? 2 with Avalanche Studios.

About SQUARE ENIX, Inc.

Square Enix, Inc. develops, publishes, distributes and licenses SQUARE ENIX?, EIDOS? and TAITO? branded entertainment content throughout the Americas as part of the Square Enix Group. The Square Enix Group operates a global network of leading development studios and boasts a valuable portfolio of intellectual property, including: FINAL FANTASY?, which has sold over 100 million units worldwide; DRAGON QUEST?, which has sold over 59 million units worldwide; TOMB RAIDER?, which has sold over 35 million units worldwide; and the legendary SPACE INVADERS?. Square Enix, Inc. is a U.S.-based, wholly-owned subsidiary of Square Enix Holdings Co., Ltd.

More information on Square Enix, Inc. can be found at? http://www.square-enix.com/na.

SLEEPING DOGS?2012 Square Enix, Ltd. All rights reserved. SLEEPING DOGS, the SLEEPING DOGS logo, CRYSTAL DYNAMICS, DRAGON QUEST, EIDOS, FINAL FANTASY, IO INTERACTIVE, JUST CAUSE SPACE INVADERS, SQUARE ENIX, the SQUARE ENIX logo, TAITO and TOMB RAIDER are registered trademarks or trademarks of the Square Enix Group. "PlayStation" is a registered trademark of Sony Computer Entertainment Inc. Windows, Xbox, Xbox 360 and Xbox LIVE are trademarks of the Microsoft group of companies. All other trademarks are the property of their respective owners.

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