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SPOV, the London based motion graphics studio, recently teamed up with the all conquering Infinity Ward to design and produce 17 level intros for their latest blockbuster release; Call of Duty: Modern Warfare 2.

Infinity Ward were keen to retain the look and feel of the cinematics SPOV produced for their first release of Modern Warfare, but to also add the extra polish and detail for which the UK studio have an ever increasing reputation. Rather than opt for full blown CG storytelling in a classic“cut-scene”, SPOV produced 17 multi-layered“infographic” movies to inform the player of their mission status and overall progress within a very complex narrative. Working alongside the design and production departments at Infinity Ward, SPOV produced an enormous volume of highly detailed animation to Infinity Ward’s exacting standards in a very short turnaround time.

“Working with the mighty“IW” is always a privilege”, says SPOV’s founder Allen Leitch,“These are people with the highest possible standards and to be included in the phenomenon that is MW2 is quite a humbling, but hugely rewarding experience.”


SPOV is a small, creatively led, motion graphics, design and animation house located in Shoreditch, East London.

In just under three years SPOV have proven themselves to be major players in the realm of design and animation for the games industry with a series of AAA titles under their collective belts including Call of Duty Modern Warfare, Quake Wars: Enemy Territory, Call of Duty: World at War and Transformers: Revenge of the Fallen.

With a core staff of just 5 highly skilled creatives, the boutique outfit continue to build on their success with their latest contribution to the phenomenally successful Call of Duty: Modern Warfare 2.

For more information on SPOV contact Allen Leitch on +44(0)207 739 5862

E-Mail allen@spov.tv



17b Perseverance works

38 Kingsland Road


E2 8DD

Tel: +44 (0) 207 7395862

Fax: +44 (0) 207 739 5956

Website: www.spov.tv

PR contact: allen@spov.tv

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