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REALVIEW ANNOUNES US LAUNCH OF DEPTH-ENHANCING DEEP SCREEN

World’s First and Only Available Home-Based Solution to Uncover Hidden Depth Cues in Movies and Video Games

FOR IMMEDIATE RELEASE

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IRELAND (SEPTEMBER, 2010)– RealView Innovations, an emerging optical technology company based in Ireland, has announced the US launch of the Deep Screen for widescreens televisions and monitors that enhances 2D content by uncovering hidden depth cues in existing images found in movies and video games.

The Deep Screen is simply a screen that is attached to an LED, LCD, or Plasma TV monitor or display and instantly adds dimension and depth to any content like movies and video games. Most compelling, the Deep Screen does not require 3D glasses and enhances any existing 2D content by uncovering depth cues already existent in 2D images and video, thus creating a greater sense of depth perception.

Home-based 3D solutions have encountered numerous problems, causing delays in widespread adoption by consumers. Most notably, many consumers don’t want to wear uncomfortable 3D glasses and few can afford the exorbitant cost of 3D televisions, 3D components and 3D content. RealView Innovations’ patented Depth-Enhancing Technology is the only viable alternative to the global search for a user-friendly, multi-dimensional viewing experience.

“The Deep Screen is the only available, affordable home-based solution that bridges the gap between 2D and 3D and overcomes the majority of problems found with current home-based 3D products,” stated Eamonn Ansbro, RealView’s Executive Director.“Thus far there have been numerous roadblocks to 3D being adopted into most home entertainment systems. The technology is just not matching the desire. The Deep Screen is the only product on the market that can satisfy the consumer demand for enhanced depth perception.”

Product Highlights:

    <*>Unique patented lens technology <*>Sleek design attaches directly to TV or monitor in seconds <*>More realism, greater depth, richer environments than existing 2D technology <*>Comfortable viewing that requires NO glasses or software of any kind <*>Can be used with existing content like video games, movies and television <*>Compatible with 20-23” screens (32” and 42” available summer 2010) <*>The closest available 3D solution available

About RealView Innovations, Ltd.

Founded in 2001, RealView Innovations Ltd. is a privately-owned research&development company based in Ireland. RVI’s management team has specialized in high-volume optical production, thin-film technology, advanced industrial and military optics, and scientific instrumentation. Presently, RVI’s focus is on applications in the personal entertainment and video game markets. Its technology will also be integrated into other areas including mobile phones, televisions, arcade games, ATMs, and flight simulators. In May 2010 RealView was awarded“Best in Show” at Retail Vision Europe 2010 and played a prominent role in the 3D TV World Forum in London. In Since 2009, RealView Innovations Ltd. is a wholly-owned subsidiary of RealView Manufacturing Ltd. www.realview.ie

Dirk Foster

SparksFly Public Relations

(323) 404-6957

dirkfoster@sparksflypr.com

www.sparksflypr.com

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