MONDAY 29 th JULY 2013
Peugeotrsquo;s performance cars have been grabbing global headlines in recent weeks. The 208 T16 was a stunning success at Pikes Peak in Colorado, while the Goodwood Festival of Speed marked the debut of the RCZ R.
Now petrolheads young and old can get behind the wheel of the brandrsquo;s sportier models with the launch of Peugeot Pocket Racing. Providing a serious injection of power and perks for mobile gamers, this is Peugeotrsquo;s first driving app for the gaming community.
Free to download for the iPad and iPhone, Peugeot Pocket Racing features an exciting range of production and show cars to control on 11 exhilarating circuits. Models include the super-sporty 208 GTi, New RCZ and the Onyx Concept, as seen at Goodwood earlier this month. Therersquo;s even the chance to drive the EX1, Peugeotrsquo;s pioneering all-electric prototype. Players can also turn car designer and customise vehicles themselves.
This is high-octane racing at its best. Racing everywhere from the UK to the USA and Spain to Singapore, gamers steer cars around the tricky tracks using either on-screen buttons or tilt controls. Responsive handling is complemented by automatic acceleration and gear-changing, with fine-tuning of cornering sensitivity and downforce all part of the user experience. This allows players to perfect their own racing style to hit the 50 in-game achievements.
With three modes of play, Peugeot drivers can leave a trail of smoke as they slide into the corners. They progress through car classes by unlocking levels inlsquo;Tourrsquo; mode, having mastered their technique inlsquo;Practicersquo; laps. Why not take on the World Tour and battle against skilled opponents?
lsquo;Time Trialrsquo; mode is all about setting your personal best on each track, with the chance to go head-to-head for points in a race. Leader boards list other playersrsquo; overall scores and fastest lap times. The addictivelsquo;Cone Challengersquo; really puts racers through their paces, with points won and lost according to the pinpoint accuracy of their driving.
And, if all that wasnrsquo;t enough to rev your engine, players can share their Peugeot Pocket Racing leader board ranking, Time Trial and Cone Challenge scores on Twitter and Facebook. Challenge your friends to go online and knock you off the podium!
For those who want to move from the virtual world to the real one, the interactive Showroom has details of the critically acclaimed Peugeot 208 GTi and New RCZ. And for an experience thatrsquo;s more 3D than 2D, the Peugeot 208 GTi is available from onlypound;18,895 on the road. The stunning RCZ two-seater Sports Coupeacute; costs frompound;21,850, while the flagship RCZ R, with a 1.6-litre 270bhp turbocharged engine, will go on sale early next year.
Peugeot Pocket Racing, is available for free on the Apple App Store. Download it now at www.appstore.com/peugeotpocketracing or search Peugeot Pocket Racing.
Notes to editors: Peugeot Pocket Racing was developed jointly by Peugeot Motor Company ( www.peugeot.co.uk), Specialist ( www.specialistuk.com) and Measured Software ( www.measuredsoftware.co.uk) in 2013. It is compatible with iPhone, iPod touch and iPad, and requires iOS 5.0 or later.
Andrew Didlick, Communications Director
T: +44 (0)2476 884309 / M: +44 (0) 7836 362859 / E: email@example.com
Kevin Jones, Public Relations Manager
T: +44 (0)2476 884215 / M: +44 (0)7880 786596 / E: firstname.lastname@example.org
Steven Fahey, Public Relations Manager
T: +44 (0)2476 884216 / M: +44 (0) 7748 704219 / E: email@example.com
Craig Morrow, Press Fleet Coordinator
T: +44 (0)2476 884261 / M: +44 (0)7747 764745 / E: firstname.lastname@example.org
Janet Brace, Press Office Coordinator
T: +44 (0)2476 884257 / M: +44 (0)7798 607896 / E: email@example.com
For high-resolution downloadable images of the Peugeot product range, information and news stories, log onto the Peugeot Press website: www.peugeotpress.co.uk (Newspress passwords apply)