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New Call of Duty: Advanced Warfare Multiplayer Delivers Game Changing Experience

First Call of Duty Created with Three-Year Development Cycle from First Time Lead Call of Duty Studio, Sledgehammer Games, Fundamentally Changes Call of Duty Multiplayer

All-new Exoskeleton Abilities Take Call of Duty to New Level, Unprecedented Customization Revolutionizes Player Personalization

First Ever for Franchise Early Access Pre-Order Incentive - the Call of Duty: Advanced Warfare Day Zero Edition Offers Gamers Opportunity to Purchase Call of Duty Early - as Much as 24 Hours in Advance Starting November 3 rd

Players See How Power Changes Everything in Live Global Broadcast

SANTA MONICA, Calif.: Activision and Sledgehammer Games today unveiled a new era for  Call of Duty ® with the world premiere of  Call of Duty®: Advanced Warfare  multiplayer. Built for next generation gaming systems,  Call of Duty: Advanced Warfare  fundamentally changes  Call of Duty multiplayer, delivering new player movements and capabilities, along with the deepest customization and player engagement features in franchise history.

With the all-new exoskeleton, players can boost jump, dodge, dash, slide, slam and more as the action goes vertical, while using future-tech, cutting-edge capabilities and a brand-new weapon class as part of nearly 350 custom weapons. Offering a new reward system, including more than 1,000 in-game player rewards, and nearly limitless customization options that create more than 2 billion unique player combinations and more, the title offers the most in-depth, robust and advanced  Call of Duty multiplayer experience ever on both next generation and current generation systems.

In addition to the multiplayer premiere, Activision today announced the  Call of Duty: Advanced Warfare Day Zero Edition, which offers fans for the first time 24-hour early access to the game starting November 3rd. The  Call of Duty: Advanced Warfare Day Zero Edition is available on all platforms to customers who pre-order the game* and pick up on day zero - at no added cost. Collector's Edition copies of  Call of Duty: Advanced Warfare  will also be available for Day Zero early purchase and play, and will include the special  Day Zero Edition content. In addition to the early access of up to 24 hours in some territories, the  Day Zero Edition also includes two new, custom weapons as well as the previously announced Advanced Arsenal incentive.

"With  Call of Duty: Advanced Warfare  we introduced the first new lead developer to the franchise in a decade and our first three-year development cycle, with one mission: bring breakthrough innovation to the franchise, while also honoring its roots. We feel Sledgehammer Games has risen to that challenge," said Activision Publishing, Inc.'s CEO, Eric Hirshberg. " Advanced Warfare  introduces significant new mechanics to multiplayer that truly change the game, but more importantly just speaking as a gamer it's a hell of a lot of fun."

Three years in the making,  Call of Duty: Advanced Warfare  delivers a new level of tactical combat on all platforms, giving players all-new frenetic ways to move, starting with the power of the exoskeleton. The new gameplay abilities, movements, perks and mechanics expand the verticality of sightlines and maneuverability, increasing the amount of strategic options available to players, while staying true to  Call of Duty's fast, fluid multiplayer experience. Players can combine these new mechanics for offensive, defensive and overall evasive maneuvers unlike anything ever seen in  Call of Duty.

Also, the much loved Pick 10 create-a-class is back with even more customizable options than before with Pick 13. Gamers can now choose their favorite scorestreaks, which are fully customizable, and include them in their preferred class, raising the bar on personalization from top to bottom. The introduction of co-operative scorestreaks also allows friends to experience  Call of Duty multiplayer together in a new way, as for the first time ever, two players can now join a scorestreak and work co-operatively.

The technology of the future in  Call of Duty: Advanced Warfare  wouldn't be complete without advancement in weapon technology, beginning with the debut of a directed energy class of weapons. This all-new weapon class for  Call of Duty uses the power of focused energy to overcome enemies and relies on tactical heat management instead of reloads. Players can test out this new class, along with all their weapons, on the new Virtual Firing Range, a brand new feature that allows players to instantly test-drive their favorite weapon loadout with the click of a button before the next match starts.

"When we set out to envision the 2054 world of  Call of Duty, we spent a lot of time focused on evolving the multiplayer - offering all new experiences to the fans," said Glen Schofield, co-founder and game director of Sledgehammer Games.

"We can't wait for players to discover all of the new movement, mechanics, equipment, and modes built into  Call of Duty: Advanced Warfare ,   as well as the depth of customization layered in for the most personalized  Call of Duty multiplayer experience to date," added Michael Condrey, co-founder and head of development of Sledgehammer Games.

Featuring 12 modes out of the box on day one, led by fan-favorites  Capture the Flag and  Hardpoint Call of Duty: Advanced Warfare 's multiplayer modes not only include classics such as  Team Deathmatch,  Domination, and  Search and Destroy, but also new options for the playlist such as  Uplink and  Momentum, a new take on the classic  War  mode.

Sledgehammer Games is also taking personalization to the next level with Create-an-Operator, a new character system, which allows players to personalize their soldier however they want from heads, helmets, eyewear, shirts, vests, kits, gloves, pants, knee-guards, boots and even the exoskeleton itself. Create-an-Operator is bolstered by a brand new reward system called  Supply Drops. The more someone plays, the more they earn.  Supply Drops can contain anything from custom weapons to unique character gear in different classes of rarity, all giving players multiplayer bragging rights.

In addition to showing off their  Supply Drops gear in-game, the new  Virtual Lobby lets players display their hard-earned challenge rewards and rare items, while waiting for the map to start. Billions of possible combinations exist, allowing gamers to personalize nearly everything on their in-game operator from head to toe. Players can finally see what their friends and opponents are bringing to the match, as the  Virtual Lobby is a quick and easy way to size up the competition and also plan your next move in create-an-operator.

Led by Sledgehammer Games,  Call of Duty: Advanced Warfare  is being developed for Xbox One, PlayStation 4, PC, Xbox 360 and PS3. The title is published by Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (Nasdaq:  ATVI). Designed for next gen systems,  Advanced Warfare  is the first  Call of Duty utilizing an expanded three-year development delivering a new experience on all platforms. The title is rated M for Mature with Blood and Gore, Drug Reference, Intense Violence and Strong Language.

For full product information, visit  www.callofduty.com/advancedwarfare. Fans can access the  Multiplayer World Reveal Featured via Global Premier on Xbox  Livestream via  http://www.callofduty.com/advancedwarfare/media/mp-world-premiere. For the latest intel, check out:  www.callofduty.comwww.facebook.com/callofdutywww.youtube.com/callofduty or follow @CallofDuty on  Twitter and  Instagram.

*Day Zero Edition quantities limited, availability subject to demand and inventory at retailer locations.  If Day Zero Edition not available at retailer, pre-order customer may receive a pre-order refund, or may purchase a launch unit and obtain a code to download all Day Zero Edition special content.  Visit  www.callofduty.com/dayzero  for more information.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Activision maintains operations in the U.S., Canada, Brazil, Mexico, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, South Korea, mainland China and the region ofTaiwan. More information about Activision and its products can be found on the company's website,  www.activision.com.

Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing's expectations, plans, intentions or strategies regarding the future, including statements about the launch date and expected features of  Call  of Duty: Advanced Warfare, are forward-looking statements that are not facts and involve a number of risks and uncertainties. Factors that could cause Activision Publishing's actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include unanticipated product delays and other factors identified in the risk factors sections of Activision Blizzard's most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.

ACTIVISION, CALL OF DUTY, and CALL OF DUTY ADVANCED WARFARE are trademarks of Activision Publishing, Inc.

 

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