< Back to Press Releases

INTEL joins leading gaming brands SCAN, Logitech G and Alienware as headline sponsors of Insomnia50

Multiplay, organiser of the UK’s biggest gaming festivals, is today excited to announce INTEL as headline sponsor of Multiplay’s 50 th LANniversary at Insomnia50.

INTEL marks its first appearance at Insomnia gaming festivals with a bang, cementing its commitment to the gaming community with multiple products on show, marking a new and exciting way for INTEL to interact directly with consumers.

As a key partner in celebrations surrounding Team Dignitas’ 10 year anniversary, INTEL has been at the forefront of PC gaming from the humble beginnings of the videogame industry, with a rich history of products that capture the publics’ imagination.

“Our 50 th LANniversary looks set to be more diverse than any before,” Said Craig Fletcher, Multiplay CEO. “We’re delighted to be working with a truly global brand such as INTEL, and we’re excited about this partnership for the future and what this means for the passionate Multiplay community.”

Multiplay continues its partnership with SCAN and Logitech G, whilst also welcoming new partners Alienware and INTEL to Insomnia50. As the headline sponsors they will receive prominent brand placement on the main stage and all live streams, reaching millions of gaming fans worldwide.

Featuring some of the biggest eSports tournaments in the UK, Minecraft & Xbox Zones, as well as a dedicated Indie Zone where indie developers can showcase their games for free, Insomnia50 takes competitive gaming to the heart of the community.  The event also allows fans access to the latest gaming technology in the exhibition hall whilst retro gaming arcades, card and board game areas and chill out lounges break up the competitive action.

Note to Editors

For further information, please contact:

Josh Ling

Community Manager

0207 1001337


To find out more about the event and to purchase tickets visit  http://insomniagamingfestival.com/

About Insomnia 50

Founded by Craig Fletcher in 1997, Multiplay are a leading service provider to the games industry, a consultant and promoter to almost all major publishers, manufacturers and e-tailers.  They have been running gaming events for nearly two decades and have achieved mass exposure and recognition in the industry as the creators and producers of the UK’s biggest Games Festival – Insomnia.  Multiplay have delivered a wide range of events to high profile customers in the UK and internationally, such as Warner Bros, ESET, IGN and Mojang.

Multiplay is also one of the world's largest hosts of online game servers, with over 23 locations across 5 continents and is also home to one of Europe's largest on-line gaming communities with over 7 million gamers playing on their servers every month http://www.multiplay.com 

Games Press

Games Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com