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Indie Games Arcade Returns to the Eurogamer Expo 2009

Brighton, England, 27th July 2009: The Indie Games Arcade returns to the Eurogamer Expo this year, with more than a dozen of the best and most interesting indie games and projects on show.

Organised by Pixel-Lab and Eurogamer, the Indie Games Arcade will be happening at both Eurogamer Expo events - in Leeds on the 27th and 28th of October, and as part of London Games Festival on the 30th and 31st of October.

The Indie Games Arcade will feature a raft of well-known and not so well known indie games, including games from Tunatech, Introversion, Robert Fearon, Hayden Scott-Baron, Rudolf Kremers and Alex May.

Rupert Loman, managing director of Eurogamer said, "The Indie Games Arcade is an important part of the Eurogamer Expo. It puts gamers in touch with games they might not otherwise find out about, and helps independent developers reach new gamers and attract press coverage that they wouldn’t otherwise be able to get. We’re delighted to bring it back this year with the help of Pixel-Lab.”

David Hayward, Project Coordinator for Pixel-Lab said, "Not everyone is well known or has a huge marketing budget, but there's a lot of indie talent based right here in the UK. A lot of this work steps outside of the commercial mainstream of games and constitutes an important contribution to the culture of games. I'm really pleased to be putting such a lot of interesting work on show again this year."

As well as beloved and anticipated commercial indie titles, there will also be a selection of the most interesting and unusual non-commercial games that can be found.

The Indie Games Arcade microsite is here: http://pixel-lab.co.uk/indiegamesarcade

About the Eurogamer Expo:

The Eurogamer Expo 2009 is partnered with hmv and will feature the biggest games being released this Christmas and beyond. Publishers already confirmed as exhibiting are EA, Sony, Microsoft, Eidos, Bethesda, Sega, Capcom, Konami, Namco Bandai Partners and Koch Media. Taking place alongside the Expo is the GamesIndustry.biz Career Fair, the UK’s premier recruitment event for the games industry. More activities taking place at the event will be announced soon.

The Eurogamer Expo costs?6 per day. To register for tickets, visit http://expo.eurogamer.net/register.php

For more on the Eurogamer Expo, visit http://expo.eurogamer.net

To discuss sponsorship and exhibit opportunities contact David Lilley, business development manager, Eurogamer Network: +44 (0)7779 224 138 / david@eurogamer.net

About Pixel-Lab:

Pixel-Lab is a computer games and digital media development agency working across the UK’s computer game and digital media industries. Pixel-Lab advises, develops and delivers strategies to support growth in the games industry from skills development to support infrastructure. Pixel-Lab also works with organisations outside the industry, enabling them to harness the power of games. www.pixel-lab.co.uk

About Eurogamer Network:

Founded in 1999 by brothers Rupert and Nick Loman, Brighton-based Eurogamer Network is the publisher of Europe’s most popular independent videogames website, Eurogamer.net. The company also publishes a video site, Eurogamer TV, and a social network for gamers, Eurogamers. Eurogamer is available in German, French, Spanish, Italian, Dutch, Portuguese and Romanian editions. The company also operates live events such as the Eurogamer Expo and the GamesIndustry.biz Career Fair, and publishes the world's market-leading industry resource, GamesIndustry.biz. www.eurogamer.biz

Games Press

Games Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com