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I-play Launches Artist Colony for the iPhone™ and iPod® Touch Combining a Gripping Plot and Stunning Graphics with Connected Social Features

Unveil the Drama and Link Up With Friends in this Masterpiece of Love and Betrayal

New York, London, 17 Feb 2010—I-play, Oberon Media’s publishing division and the world’s leading multi-platform casual games publisher, today announced the launch of Artist Colony for the iPhone™ and iPod? touch. Based on the successful PC franchise already downloaded by millions of players, this highly acclaimed story of love and betrayal will keep friends all over the country enthralled while allowing them to share their experiences by posting game achievements through Facebook. By bringing this game from the PC to iPhone and iPod touch and offering social connectivity, Oberon reinforces its leadership role in delivering quality multi-platform content that maximizes the ability to leverage connected social features.

Fueled by love betrayal and creative genius, this game entices players to restore a thriving oasis of artists by rebuilding the community. Players must attract new talent to the colony by renovating the gorgeous surroundings and inspiring artists, dancers, musicians and more to become masters of their craft. Once inside the colony, players will create, perform and sell brilliant works of art to revive the ultimate creative sanctuary.

Artist Colony is the latest I-play game mademore compelling by the integration of connected social features. Fans can now share their experience with their friends as they play through this masterpiece. As players complete the various challenges and receive awards they can share their accomplishments with their friends on Facebook. Players can also post messages when they sell a work of art, when a new artist has arrived or when artists fall in love with each other.

Artist Colony immerses and engages players with a gripping plot, stunning graphics, changing seasons and creative adventure. Featuring 15 characters, each with unique personalities, preferences and creative talents, players strive to complete over 550 masterpieces in 12 picturesque locations. In this time management sim game, players are required to delve into each character’s unique passions and emotions in order to guide them through relationships, jealousy and rejection. As they uncover clues that reveal the history of the colony and the secrets behind its original founders, players will be captivated by the pieces that begin to come together in this gripping adventure with a dramatic twist of fate.

Artist Colony is available now on the iPhone and iPod touch for XXX. To purchase, please visit: http://itunes.apple.com/app/artist-colony/id353162076?mt=8

To get updates about I-play Games, become a fan on Facebook: ( www.facebook.com/IplayGaming) and follow us on Twitter: ( www.twitter.com/IplayGaming).

To enter the Artist Colony Sweepstakes for a chance to an iTunes Gift card, pleasevisit: http://bit.ly/ACquiz

About I-play

I-play, the publishing division of Oberon Media, Inc., is the world's leading multi-platform casual games publisher. With powerful franchises and massive distribution across the three most popular entertainment screens -- online, mobile, and interactive television -- I-play content reaches global consumers, and delivers fun, entertaining, accessible content to casual gamers of all ages. I-play's PC publishing division, formerly Oberon Games, is based in Seattle and created the hit Dream Day Series, as well as the first casual games for bestselling author James Patterson and legendary mystery author Agatha Christie, including the Causal Connect 2008 Game of the Year, Agatha Christie: Death on the Nile. I-play's mobile division has delivered some of the biggest selling franchises in the mobile space, including the world's #1 best-selling racing franchise, The Fast and the Furious, based on the blockbuster movies. I-play's interactive television group, formerly PixelPlay, creates and distributes games featuring top brands including Centipede TM , Missile Command ? , Asteroids TM , Monopoly ? , Scrabble ? , Boggle ? , and Yahtzee TM . I-play is headquartered in New York City, with offices in Seattle, San Mateo, London, and Dunfermline, Scotland.

About Oberon Media

Oberon Media, the world's leading multi-platform casual games company, is the first company to deliver global, integrated casual games solutions across three platforms-online, mobile and interactive television and at retail. Oberon game solutions have been adopted by the world's leading digital and media companies, such as Microsoft, AT&T, Verizon, Yahoo!, Electronic Arts, Orange France and NHN. The Game Center combines casual game content, merchandizing and features to fulfill our partners' specific needs. Oberon Media's game publishing division, I-play, works with the industry's best and award-winning game developers to produce the top-selling casual games, which are played across online, mobile, console and iTV platforms in more than a dozen languages. Founded in 2003, Oberon Media is headquartered in New York with offices in North America, Europe and Asia, and is backed by Goldman Sachs, Morgan Stanley and Oak Investment Partners.


Joseph LaSala



Marion Wallace / Chrissy Kelleher


marion_wallace@bhimpact.com / chrissy_kelleher@bhimpact.com

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