ArenaNet kicks off weeks-long campaign to reveal and detail each new upgrade coming in the ‘April 2014 Feature Pack’
BRIGHTON, UK – 20 th March, 2014: NCSOFT® and ArenaNet™, developer of the acclaimed Guild Wars franchise, today announced the first-ever Guild Wars 2 release that is focused exclusively on bringing exciting new updates to in-game features. The Guild Wars 2 “April 2014 Feature Pack”, slated to release on 15 th April, will introduce a sweeping range of new systems and feature enhancements to the game. The focus on features sets the stage for new content designed to upgrade the experience in a wide variety of areas, from quality of life to the way players enjoy various aspects of the game.
ArenaNet has organised a rollout campaign to reveal everything players can expect in the “ April 2014 Feature Pack”. Between now and when the release launches on 15 th April, ArenaNet developers will deliver a series of videos, live streams, blogs and articles that unveil and detail every feature and what it means to the game. The rollout will give the entire Guild Wars 2 player community the opportunity to fully understand and engage in dialogue around each new upcoming enhancement.
To kick off the campaign, ArenaNet today revealed the first new feature, detailing an overhaul of the existing trait system in Guild Wars 2. The improved trait system includes 40 brand new traits, a simplified UI, and new horizontal progression opportunities for players. A blog outlining details about the system is now live at www.guildwars2.com/en-gb/news/traits-unleashed-forty-new-traits-and-more.
ArenaNet has created an online hub for players to stay up-to-date on new reveals. As each feature is unveiled, all of the information released about it will be immediately updated and accessible through the “April 2014 Feature Pack” web site at www.guildwars2.com/en-gb/the-game/releases/feature-packs.
Guild Wars 2 is a visually stunning MMO that offers players the epic grandeur of a massive role playing environment combined with innovative combat mechanics, dynamic events, and customised personal storytelling. Building on the success of Guild Wars, NCSOFT and game developer ArenaNet have created an MMO that lets gamers play the way they want, while at the same time retaining the no-subscription-fee business model that made the original Guild Wars so popular.
For more details on Guild Wars 2 and its releases, please visit www.guildwars2.com
NEW! April 2014 Feature Pack release page: https://www.guildwars2.com/en-gb/the-game/releases/feature-packs/
NEW! Traits blog post: https://www.guildwars2.com/en-gb/news/traits-unleashed-forty-new-traits-and-more/
NEW! April 2014 Feature Pack - Traits screenshots: http://press.ncsoft.com/pics.asp?i=568