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Fishdom on iPad by Playrix to Hit the App Store in Mid-September

Games developer and publisher Playrix Entertainment will make Fishdom, its first internal iPad port, available to the public via App Store by mid-September. Company also announces plans to bring more of its downloadable hit games to iPad by the end of the year 2010.

FOR IMMEDIATE RELEASE

Vologda - August 27, 2010 - Playrix Entertainment, developer and publisher of Fishdom, Royal Envoy, Call of Atlantis, Gardenscapes, 4 Elements and other casual games, announced that its first internal iPad port, Fishdom HD, is expected to be available on the App Store by mid-September. The developer previously announced release in June but had to postpone the official launch due to additional polishing of the iPad version. Fishdom on iPad is a high-definition adaptation of the award-winning match-3 downloadable title of the same name. Playrix also announced plans to bring several more of its downloadable hit games to the iPad by the end of the year 2010.

In Fishdom HD, players earn cash by progressing through match-3 boards and solving puzzles to earn virtual cash. They can then use it to purchase exotic fish, ornaments and plants to create an aquarium of their own design. As they complete levels, players are awarded with Cups allowing extra bonuses. Fishdom's gameplay is programmed to adapt to every individual user's skills and pace, offering exactly the level of difficulty a particular user can feel comfortable with.

Features of Fishdom on iPad include:

    <*>Full optimization for the touch screen <*>Unlimited replayability <*>Interactive and fully customizable virtual environment <*>Impressive variety of items and accessories to choose from

The downloadable Fishdom franchise counts 6 installments, including the recently launched sequel - Fishdom 2. The game was also adapted for Facebook. The first Fishdom rolled out in 2008 and since then won numerous Best Game awards. It was honored with the iParenting Media Award as Best Video Game of 2009. Fishdom H2O: Hidden Odyssey, a hidden object spin-off of the flagship title, was announced #1 Bestseller and Most Downloaded Game of 2009 by AOL Games.

Playrix Entertainment

Fishdom

Press Room

About Playrix Entertainment

Founded in 2004, Playrix Entertainment has become known as a leading casual games developer and publisher. The team behind such hits as Royal Envoy, Fishdom, Call of Atlantis, 4 Elements and Gardenscapes is progressively increasing production by creating new compelling games and engaging gaming experiences on a variety of platforms, including social networks and mobile devices. For more information please visit www.playrix.com.

All names are trademarks or registered trademarks of Playrix Entertainment or their respective owners.

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Press Contact

Maria Ievskaya

Playrix Entertainment

Phone: +7 (8172) 56 45 98

E-mail: maria@playrix.com

www.playrix.com

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