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FabZat - Video Games Monetization through in-app-merchandising & 3D printing

Bordeaux, October 29th 2013 – FabZat today reveals its video games monetization service based on 3D printing. Its “in-app merchandising” shop allows games publishers and developers to sell personalized items from within the game. It now becomes a reality with its first partnership titles including Astérix: Megaslap under Editions Albert René license, developed by Bulkypix and Geek Resort, developed by Shinypix and published by AMA – Guillemot Group.

FabZat provides games developers and publishers with a white label personalized in-app merchandising service, available on iPhone, iPad and Android. By integrating a one-stop-shop, developers offer their players unique, 3D printed products, directly extracted from their games. The virtual hero becomes a real, personalized object, ordered in just 3 clicks and delivered in a few days anywhere in the world. FabZat manages the entire order chain, beginning by the plugin to be inserted within the game, through payment and production and up to delivery and customer care.

Delivered by the most powerful 3D printer on the market, the FabZat-produced figurines are unique pieces, highly close to the original models, quality and color-wise. Each object is built on-demand in FabZat’s workshop, in France; finishing is carried out manually, while keeping entry prices affordable.

Florent PITOUN, FabZat’s CEO & co-founder states: “ With FabZat, players transpose into real-life the time and passion invested in the games in just a few clicks, while developers can now reproduce the tremendous Angry Birds success and generate new revenue sources.

AMA always looks for innovative solutions to better serve its players. FabZat is one of the only companies to deliver both a yet-unseen value to players and a new revenue sources for publishers”, adds Jean-François Denis, CEO from Advanced Mobile Applications (AMA).

Download here Asterix: Megaslap on iOS featuring the FabZat service



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