< Back to Press Releases

EXPLORE AND EXCAVATE IN POKÉMON GO ADVENTURE WEEK IN-GAME EVENT

   

Niantic, Inc. and The Pokémon Company International are getting their explorer boots ready for Pokémon GO’s next in-game celebration, Pokémon GO Adventure Week. From May 18 at 9:00 P.M. BST until May 25 at 9:00 P.M. BST, Trainers can expect increased encounter rates for Rock-type Pokémon such as Omanyte, Kabuto, and their Evolutions. Players will also encounter increased encounter rates for some of the more elusive Rock-type Pokémon like Aerodactyl, Onix, and Sudowoodo.

   

During the Adventure Week celebration, more items will be available at each PokéStop to help Trainers stock up for their adventure. Buddy Pokémon will also find Candy after walking only one quarter the usual distance. Keep an eye out for a brand-new avatar wardrobe item, the Adventurer’s Hat, which will also be awarded to all Trainers for free.

To learn more about the Pokémon GO Adventure Week celebration, please visit the official Pokémon GO blog at: PokemonGOLive.com

Trainers can also stay up to date on Pokémon GO announcements by following the game on Twitter or liking on Facebook.

About Pokémon

The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing and marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996 and today is one of the most popular children’s entertainment properties in the world. For more information, visit www.pokemon.com .

About Niantic, Inc.

Niantic Inc. builds mobile real-world experiences that foster fun, exploration, discovery and social interaction. Originally incubated within Google, Niantic Inc., spun out in 2015, with investments from Google, The Pokémon Company and Nintendo. The company’s immersive real-world mobile game Ingress has been downloaded more than 20 million times and is played in more than 200 countries and territories worldwide. Niantic Inc., also developed and published Pokémon GO, the real-world Pokémon game for iOS and Android mobile devices that was downloaded more than 500 million times in its first two months. For more information on Niantic, visit www.nianticlabs.com .

Press Contacts:

FOR PRODUCT RELATED INQUIRIES:

Indigo Pearl for Niantic

Anita Wong

020 8964 4545

anita@indigopearl.com

FOR BRAND RELATED INQUIRIES

TriplePoint PR, for The Pokémon Company International

Andrew Karl

415.955.8500

akarl@triplepointpr.com

Games Press

Games Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com