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DAY OF THE DEAD  is the horror film most gamers would  like to see made into a mobile or console game , according to a survey by  100% Indie .

The virus outbreak zombie film was selected by over half of respondents in the survey (52%), who felt George Romero’s 1985 original horror would be best suited to a game. It was followed by  HALLOWEEN, which gathered 27% of the votes.  NIGHTMARE ON ELM STREET was voted for by 12% of respondents.

100% Indie, which helps indie game developers bring their games to market, has worked on a number of horror and zombie games and carried out the research through an online poll supplemented by qualitative consumer research, to celebrate Halloween.

The company found that Frankenstein’s Monster is seen by most people as the most  classic horror monster - Mary Shelley’s 195-year old unfortunate protagonist was chosen by over 70% of respondents as the best classic monster in a horror book or film.

The award for the  best horror game franchise, meanwhile, went to  DEAD SPACE, which just pipped  SILENT HILL as the most popular series of horror titles.

And the  best modern day horror villain? Freddy Krueger and Pinhead battle it out for top spot, each receiving 30% of the votes collected. Which would make quite a game in itself.

“Zombies, monsters, villains and vampires provide rich content for gaming and have done for many years,” says Chris Byatte of 100% Indie. “Since  ZOMBIE ZOMBIE was released back in 1984, they seem to have captured the imagination of gamers.  We’ve seen a great number of monster and zombie games come through the 100% Indie initiative since we started in March - and hope to continue to do so!” 


For further information, please contact:

Amy Fleming,  amy@100percentindie.com +44 7500 885327

Ruth Wilson,  rw@ruthwilsonpr.co.uk 07881 022 833

Editor’s notes:

The 100% Indie initiative is a collaboration between Chillingo, the leading indie mobile games publisher and division of Electronic Arts Inc. (NASDAQ: EA) and Samsung Electronics Co., Ltd.  The partnership plans to fuel the mobile games developer community and provide unparalleled revenue opportunities*.  Spearheaded by Chillingo founders, Chris Byatte and Joe Wee, 100% Indie aims to inspire, foster and support indie developers around the world.

Any developers interested in joining 100% Indie should visit  www.100PercentIndie.com and submit their games for consideration to Samsung’s mobile apps marketplace, Samsung Apps. The 100% Indie team will review all games to ensure they meet Samsung Apps standards, and once approved, guide developers through the process of bringing their games to market. The portal includes resourceful tools, inspiring articles and information to encourage and motivate developers to create incredible games.

*  Developers will receive 90% revenue share from September 4, 2013 – March 3, 2014, 80% revenue share from March 4, 2014 – March 3, 2015, and after March 4, 2015 on Samsung Apps, developers will receive 70% revenue share. Revenue share will be net of any applicable payment gateway and/or carrier charges.

 About Chillingo

Chillingo, a subsidiary of Electronic Arts, is a leading games publisher on iOS with numerous award-winning hits around the world including  Angry BirdsCut the Rope and  Anomaly Warzone Earth. The company also publishes games for Android, Windows Phone 8, Steam, and other digital platforms. For more information about the company and its games, please visit  www.chillingo.com.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of televisions, smartphones, personal computers, printers, cameras, home appliances, LTE systems, medical devices, semiconductors and LED solutions. We employ 236,000 people across 79 countries with annual sales of US$187.8 billion. To discover more, please visit  www.samsung.com.


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