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Call Your Mom: Cupcake Launches Letters of Gold on Mobile

Cupcake's successful word search puzzle game gets a mobile version.

One thing is very clear to Brazilian casual brain puzzle developer Cupcake Entertainment: who their players are. Very unlikely to be you, reading about games on the internet, but actually your mom and grandma. All of Cupcake's games are made for them and their latest mobile game, Letters of Gold, is no exception.

The word search puzzle game is a mix of the traditional word search games and puzzles. In Letters of Gold you search for words and use them to beat puzzles on the board, like break boxes or make more points than the evil owls. The game is being launched with an impressive number of 1000 levels, every single one of them with a different challenge to test the player's brain power.

Launched on Facebook in 2013, Cupcake has been working on the game which is a whole lot different than it was at the beginning, when it only had 20 levels. Better visuals, improved tutorials and user experience. Even the letter distribution system has changed so that the players can make bigger words and have more fun.

The ever growing community is very engaged, with hundreds of thousand of very active players. They have made Letters of Gold one of the most successful word games on Facebook and Cupcake's goal is to replicate the same success on mobile.

After 3 months of soft launch in Australia, New Zealand, Portugal, Spain and the Philippines, as well as almost 4 years on Facebook, Letters of Gold is finally available globally today, for iOS and Android devices.

Download Letters of Gold on the App Store: https://itunes.apple.com/app/letters-of-gold-word-search-puzzle/id1103376119?ls=1&mt=8

Download Letters of Gold on Google Play: https://play.google.com/store/apps/details?id=air.com.cupcake.lettersofgold

Letters of Gold website: https://www.cupcakese.com/letters-of-gold


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