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Asda gears up for midnight launch of Call of Duty®: Ghosts

Asda stores will be on duty at midnight on Monday 4th November, in preparation for the 5th November launch of Call of Duty®: Ghosts

The Xbox and PS3 game franchise that has defined a generation of gaming will be available in-store and online for just £39.97 on 5 th  November 2013, promising to be the most popular game of 2013.  Call of Duty: Ghosts  takes on an intense plot, leaving players on the side of a crippled nation fighting to survive.

The single player campaign will include an entirely new cast of characters in a changed world unlike anything seen in  Call of Duty before. For the first time players will take on the underdog role in a battle to reclaim a fallen nation.

The multiplayer mode has been re-developed to introduce a new ‘Create-A-Soldier’ system in which players can personalise their soldier with 9,000 possible combinations and experience seven new multiplayer modes such as Cranked, Search & Rescue and Blitz.

 As well as offering the hit game at just £39.97, Asda has also stocked up on the following exclusive  Call of Duty: Ghosts deals and products:

-       Special edition (Hardened Edition)  Call of Duty: Ghosts available in limited supply in all stores for £69.00.

-       Get the new  The Marshall Mathers LP2  album by Eminem, the creator of the official soundtrack to  Call of Duty: Ghosts, which is also released on 5 th November for just £7 on purchase of the game

-          Call of Duty: Ghosts branded Monster Energy Drinks with a new DLC code in each can- £3 for a four pack

-         Exclusive  Call of Duty: Ghosts Turtle Beach gaming headsets, £69.97, to ensure you’re fully equipped for battle

-         Additional  Call of Duty: Ghosts  merchandise including iPhone cases, £10 and t-shirts, £8

Call of Duty: Ghosts will be released on Xbox 360®, PlayStation®3, Nintendo® Wii U, PC, and next-generation platforms, from 5th November.

To meet the massive demand, Asda will be opening selected stores at midnight on Monday 4th November. Call of Duty fans will get the chance to be first in the queue to experience the long awaited next installment of the biggest entertainment franchise in the world.

Visit  http://direct.asda.com/Call-Of-Duty/AD110503,default,sc.html

to get your copy of the game at just £39.97. Gamers can pre-order their copy now at Asda Direct.


Contact  AsdaGM@freud.com or 0203 003 6579 for more information


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About Asda Stores Ltd.

Founded in the 1960s in Yorkshire, Asda is one of Britain’s leading retailers. It has more than 180,000 dedicated Asda colleagues serving customers from 566 stores, including 32 Supercentres, 314 Superstores, 33 Asda Living stores, 187 Supermarkets, 26 depots and seven recycling centres across the UK.  Its main office is in Leeds, Yorkshire and its George clothing division is in Lutterworth, Leicestershire. More than 18 million people shop at Asda stores every week and 98 per cent of UK homes are served by  www.ASDA.com.  Asda joined Walmart, the world’s number one retailer, in 1999.

 About Asda’s Price Guarantee

 Asda’s Price Guarantee (APG), launched in 2011, gives customers the reassurance that a basket of groceries will always be 10 per cent better value than competitors, otherwise Asda will refund the difference. Powered by  MySupermarket.co.uk, the APG is the only independent, transparent online grocery price-checker in the world.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Activision maintains operations in the U.S., Canada, Brazil, Mexico, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, South Korea, mainland China and the region of Taiwan. More information about Activision and its products can be found on the company’s website,  www.activision.com.


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