Multi-year Worldwide Deal Includes AstroPop, Insaniquarium and the Highly-Acclaimed Zuma
San Mateo, Calif.– July 23, 2007– Glu Mobile Inc. (Nasdaq: GLUU), a leading global publisher of mobile games, today announced an agreement with PopCap Games, a leading developer and publisher of casual games, to extend the companies’ multi-year, worldwide partnership to publish three of PopCap’s most popular games, Zuma™, AstroPop™ and Insaniquarium™ for the mobile platform.
Through the agreement, Glu will continue to publish these mobile titles to new handsets and a growing list of carriers around the world. Glu developed and published the mobile adaptation of Zuma in early 2005. AstroPop launched on mobile later in 2005 and Insaniquarium in early 2006. Glu has deployed the titles throughout the world through its partnerships with more than 150 carriers and distribution partners in 65 countries.
“PopCap has pioneered the online casual game space and was one of the first online developers to recognize that mobile is a logical extension for online titles and would be key to extending consumer awareness and adoption,” said Jill Braff, senior vice president of global publishing, Glu.“We’ve seen both commercial and critical success in the games we’ve published for mobile, and we look forward to continued success with bringing these great games to a growing global audience of mobile gamers.”
Zuma mobile has consistently been among Glu’s top selling games since it launched in 2005 and remains a top seller on carrier decks around the world. Its engaging game play and superior mechanics have made Zuma one of the most recognized games in mobile. The title has earned numerous awards including the BREW People’s Choice Award in 2006 and IGN.com’s award for Best Puzzle Game of 2005. AstroPop earned an 8.2 and Editor’s Choice Award from IGN.com and a five out of five and Editor’s Choice Award from PC Magazine, and Insaniquarium earned an 8.3 and Editor’s Choice Award from IGN.com.
“Casual games have proven to be among the most successful genres on the mobile platform,” said Jason Kapalka, co-founder and chief creative officer, PopCap Games.“Glu has demonstrated studio capabilities and strong deployment and carrier relationships worldwide, and we look forward to continuing to bring these great titles to mobile consumers worldwide.”
For more information visit http://www.glu.com
About Glu Mobile
Glu (NASDAQ: GLUU) is a leading global publisher of mobile games. Its portfolio of top-rated games includes original titles Super K.O. Boxing!, Stranded and Brain Genius, and titles based on major brands from partners including Atari, Activision, Konami, Harrah's, Hasbro, Warner Bros., Microsoft, PlayFirst, PopCap Games, SEGA and Sony. Founded in 2001, Glu is based San Mateo, California and has offices in London, France, Germany, Spain, Italy, Hong Kong, Beijing and Sao Paulo. Consumers can find high-quality, fresh entertainment created exclusively for their mobile phones wherever they see the 'g' character logo or at www.glu.com.
PopCap Games ( www.popcap.com) is the leading multi-platformprovider of“casual games”— fun, easy-to-learn, captivating computer games that appeal to everyone from age 6 to 106. Based in Seattle, Washington, PopCap was founded in 2000 and has a worldwide staff of over 120 people in Seattle, San Francisco, Chicago, Vancouver, B.C. and Dublin. Its games have been downloaded more than 200 million times by consumers worldwide, and its flagship title, BejeweledŽ, has sold more than 10 million units across all platforms. Constantly acclaimed by consumers and critics, PopCap’s games are played on the Web, desktop computers, myriad mobile devices (cell phones, smartphones, PDAs, Pocket PCs, iPod and more), popular game consoles (such as Xbox), and in-flight entertainment systems. PopCap is the only casual games developer with leading market share across all major sales channels, including Web portals, retail stores, mobile operators and developers, and game device manufacturers.
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GLU MOBILE, GLU, SUPER K.O. BOXING!, STRANDED, BRAIN GENIUS and the 'g' character logo are trademarks of Glu Mobile. The PopCap logo and all other marks used herein that are listed at www.popcap.com/trademarks are owned by PopCap Games, Inc. or its licensors and may be registered in some countries. Other company and product names used herein may be trademarks of their respective owners and are used for the benefit of those owners.