Digital distribution allows customers new ways to access casual games
FOR IMMEDIATE RELEASE
CHAPEL HILL, NC– May 30, 2007– Merscom announced today it is partnering with Yummy Interactive to deliver its games digitally. Games available will include Merscom’s casual titles D.N.A, Buku Brain Blast and Ball 7.
Working with Yummy, broadband operators can now offers Merscom’s games lineup to their customers on a subscription model, for rental, as a download purchase or on a try-before-you-buy basis. This flexibility allows customers multiple ways to enjoy the games while opening different revenue streams for the broadband provider. Current Yummy partners include Digital River, Hellenic Telecommunications (OTEnet), StarHub Cablevision Communications, DISCover, Synacor, Telekomunikacja Polska, S.A. and TELUS Corporation.
“Yummy is a great partner for us,” said Lloyd Melnick, Chief Customer Officer for Merscom.“Its extensive list of distribution partners and different delivery mechanisms will give our customers even more choice on how, when and where they access our games.”
“We’re pleased to be aggregating Merscom’s games to our partner channels. Their titles have wide appeal to the entire family, which is the core audience for telcos and cablecos, and our Games on Demand products,” says Nick Mellios, CEO of Yummy.“With our digital distribution technology, publishers and broadband service providers can take advantage of the growing market for online distribution.”
Merscom is a global publisher of computer and video games that distributes games through multiple channels, multiple platforms and multiple revenue models. Merscom's channels include retail distribution in the US and Europe, online sale through major portals worldwide and games on Microsoft® Xbox Live® Arcade. Merscom publishes games from leading casual game developers, including Sandlot Games, Reflexive Entertainment, Absolutist and Pi-Eye Games. Merscom publishes on multiple platforms including PC, console and handheld. Merscom produces entertaining products for gamers of all ages and guarantees all customers a great experience with its“Fun Guarantee.” For more information visit www.merscom.com.
About Yummy Interactive
Yummy Interactive Inc., is a leading technology provider of secure digital distribution solutions of games and applications via broadband. Yummy provides a comprehensive turnkey platform - CONDUIT™ - to broadband service providers, consumer portals, retailers, and software publishers that enables a variety of revenue models, Digital Rights Management (DRM), game streaming, flexible billing management and content/application services. CONDUIT™ delivers and supports game downloads, periodic subscription, limited-time rentals, micro-transactions and Try-Before-You-Buy. Yummy has solutions deployed in North America, South America, Europe and Asia with leading telephone, broadband, and cable companies. For more information on Yummy visit www.yummy.net.
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