XNA re-branded for Windows Phone 7

XNA re-branded for Windows Phone 7

By Ben Parfitt

October 12th 2010 at 10:50AM

Creators Club becomes App Hub in the wake of Windows Phone 7 launch

Having officially lifted the lid on its ambitious Windows Phone 7 plans to the global tech media yesterday, Microsoft has quietly re-branded its indie dev operations to incorporate its new portable gaming aspirations.

Anyone now visiting the home page of the XNA Creators Club, the home of Microsoft’s indie games development platform, will now see that it’s had a change of name – it’s now called the App Hub.

And it sports logos for both the Xbox 360 and Windows Phone 7.

Though Xbox 360 still forms part of the offer, the angle of the entire page now very much seems geared towards portable apps. Some tutorials formerly about Xbox 360 are now exclusively about Windows Phone 7.

The full story can be read at MCV.