The Economist gives innovation award to Miyamoto

The Economist gives innovation award to Miyamoto

By Andrew Wooden

October 19th 2007 at 10:51AM

Nintendo boss picks up consumer goods innovation prize

Shigeru Miyamoto, director and general manager of Nintendo, was last night awarded The Economist’s Innovation Award for Consumer Goods

The ceremony took place at the Science Museum in London. The awards themselves were selected by an independent judging panel of industry experts.

“No one is more identified with modern video games than Shigeru Miyamoto,” said Tom Standage, business editor at The Economist.

“His pioneering vision and creativity truly created a new category of entertainment.”