In-app payments for Windows Phone 8

In-app payments for Windows Phone 8
Seth Tipps

By Seth Tipps

June 21st 2012 at 7:17AM

Windows Phone to get long-awaited monetisation option

Windows Phone 8 will finally bring in-app payments to Microsoft's mobile OS, the company has announced.

The lack of an in-app payment option has been a problem for developers, who have seen some of their highest profits on mobile devices from free-to-play business models.

According to Gamasutra, the payment option is made possible through Windows Phone 8's new wallet feature, which stores payment information that can be accessed through a PIN entered during in-app transactions.

Windows Phone 8 is due for launch in the fall, and social and casual games giant Zynga has confirmed it will be launching titles on the platform, to include Draw Something and Words with Friends.