Focus: Multicultural business

Focus: Multicultural business
Will Freeman

By Will Freeman

March 21st 2011 at 4:06PM

Team human dynamics specialist Liemur on doing business over cultural boundaries

Today Develop has published a special feature by Sylvain Liege of project cycle optimisation company Liemur which offers a guide to better business practice with clients and colleagues across cultural boundaries.

"The games industry is by nature a very international one and without due consideration the cultural backgrounds of staff can be a project killer," writes Liege.

"Unfortunately, judging colleagues is what we do instinctively. Regrettably, being judged is also what we personally dislike most. It can create very strong negative reactions that most of the time will never be shared in the open. This can be killing your projects slowly, including the ones with the best people."

To read the wealth of insight on better practices when working with those in different cultures, click here to read the full article by Liege.