MCV/DEVELOP News, events, research and jobs from the games industry
Develop Online achieved two individual month traffic records in January and February, according to new Google Analytics data.
Online readership climbed above 171,000 unique users in January (up 82% year-on-year) and 210,000 in February (up 111%).
The data marks the most successful January and February months ever for Develop, following a successful 2011 where general UU traffic had more than doubled across the year and peaked at 323,000 unique users in June.
Combined, the unique user readership for January and February is about 96 per cent bigger compared to the same period in 2011.
Meanwhile, some 835,000 page views were recorded in the first sixty days of the year; another all-time record.
Growth remains sustained. Develop’s traffic in March 2011 – which at the time was its biggest ever – has since been superseded on nine separate occasions.
Today, some 19,000 people visit Develop Online more than 200 times each month, the consolidated data showed.
"Programmers, artists, musicians, producers, directors and investors have discovered that Develop’s website is the perfect daily addition to the monthly read that is the Develop print and digital edition," said publisher Stuart Dinsey.
"We are delighted to be growing both our print and online readership. This is a direct result of targeted outreach projects and a clear editorial strategy. Develop is an essential business tool for everyone in the sector."
FREE directory listing
As a way of thanks, Develop is offering a free Develop Directory listing for all who submit their company details throughout March.
A Directory listing consists of a logo, company bio and contact details, and is a great opportunity to be listed against the likes of Epic, Crytek, Jagex and Abertay.
For more information, and to find out how Develop can support your business year-round across its print, online, email, app and social channels, contact Alex.Boucher@intentmedia.co.uk or call +44 (0)1992 535647.
On iPhone, on iPad, Facebook, LinkedIn and Twitter
iPhone owners should download our free app (iTunes link). It puts Develop’s daily must-read online news content the palm of your hand.
Develop is now available as part of Apple’s Newsstand service, offering free access to an enhanced digital edition of the magazine every month.
Simply click here to download the Develop iPad app. Once it’s installed you’ll be notified each time a new issue of Develop magazine is available for download.
As well as offering access to a wealth of video content, the Develop iPad app also includes outbound links throughout each issue, caters for searching every edition, includes a comprehensive contents and navigation tools, and provides a number of social sharing options.
"We are totally committed to publishing on iPad, which offers extended reach and value to our advertisers and an enhanced reader experience. With video, hotlinks and so much more, we are leading the way in the sector and increasing our circulation," Dinsey added.
Develop is expanding fast across social media too, with its Twitter follower numbers more than doubling since 2011 to 4,500 followers. The brand is engaging on LinkedIn and Facebook too with targeted news feeds.
