CASUAL CONNECT: Former GameTrust boss becomes Arkadium VP

CASUAL CONNECT: Former GameTrust boss becomes Arkadium VP

By Michael French in Amsterdam

February 6th 2008 at 9:49PM

Neal Sinno is advergaming firm's new biz dev man

Advergaming and casual game developer Arkadium has appointed Neal Sinno as its new VP of business development.

The former president of GameTrust brings with him 10 years of business and product development experience and will 'focus on exploring and signing new strategic partnerships'. He joins following Real Arcade's purchase of GameTrust - Sinno also serves as East Coast advisor for the Casual Games Association.

“We have aggressive growth goals for Arkadium in the coming years and are excited to bring someone into the fold with extensive industry experience,” said Kenny Rosenblatt, CEO of Arkadium. “The entire company is looking forward to working with Neal and we know that his energy and enthusiasm for the industry will be a great addition to Arkadium.”

Sinno added: “Arkadium has such an incredible vision for taking casual gaming to the next level, and I am looking forward to making that vision a reality. The expertise and talent in this company is amazing, and collectively we will all work together to help make our clients and partners even more successful.”