Campaign to 'retake' Mass Effect 3 story ending raises over $30,000 in single day
Flagship EA studio BioWare is facing an unexpected protest from disgruntled fans of Mass Effect 3 who want an alternate ending to the sci-fi epic.
The Retake Mass Effect campaign has raised an extraordinary $30,000 in a single day from people hoping BioWare will release a second-take. All the funds are being transferred to the Child's Play charity, and is seen more as a symbolic gesture of fans’ hope that BioWare will act on the demands.
Organisers of the initiative believe that Mass Effect 3 “does not provide the wide range of possible outcomes that we have come to expect” from the series.
But they add: “We would like to dispel the perception that we are angry or entitled. We simply wish to express our hope that there could be a different direction for a series we have all grown to love.”
Mass Effect 3 sold nearly one million copies globally in a single day, buoyed by rave reviews for the title.