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Marketing Manager – Sweden - Games

OPM Response
Employer OPM Response
Category Marketing
Salary DOE
Location Sweden

OPM are very pleased to be working with a AAA games developer & publisher based in Stockholm, Sweden.

They are looking for a Marketing Manager who has a deep understanding of Analytics and who can produce User Acquisition Campaigns to join their team.

 

Responsibilities:

 

Responsible for leading overall marketing strategies, tactical planning, execution, optimization, and measurement across assigned titles, both pre and post launch
Partner closely with cross functional teams and internal teams, including the development team, to define and drive marketing stakes
Serve as product marketing expert with in-depth knowledge of our games
Create and present marketing plans to development teams and management
Identify online marketing trends and key opportunities for innovation
Understand the audience, analyze customer patterns and share insights with internal teams about what drives and motivates our players
Continuously work on optimizing conversion activities to drive customer KPIs
Lead development of brand strategy, create content calendar and own style guides for assigned titles
Drive creation of assets for all planned activations and campaigns
Validate and approve external and internal assets before deployment
Oversee direct reports in day-to-day management
Excellent presentation skills - used to presenting to key stakeholders both internally and externally

 

Required Qualifications

 

Experience working with consumer marketing, digital marketing or equivalent
Management experience, with a proven track-record of growing and empowering direct reports
Extensive knowledge of the digital marketing field including acquisition channels, social media, influencers and online press/media
Knowledge of marketing analytics, setting KPIs and delivering ROI
Excellent English communication skills, both written and verbal
Strong organizational skills and time management skills
Collaborative, proactive and self-motivated
Team player
Passionate about video games