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Brand & Communications Manager

Aardvark Swift
Employer Aardvark Swift
Category Marketing
Salary £30000-35000
Location Other

The primary role of the Brand & Communications Manager for NE & EM is to support the Business Director in developing our client's brands and revenues in all territories.

NE & EM territories include United Kingdom, Iceland, Nordic, Nigeria, South Africa, Australia & NZ, Russia & CIS, India, Middle East/GCC, Saudi Arabia and Israel.

This role will represent the voice of Marketing within all these regions. This is a challenging and multi-disciplined position in a high growth area.

Key Accountabilities:

  • Responsible for the definition and delivery of tailored marketing strategies, plans and activities for our client's brands and products in all NE & EM territories.
  • Daily management of territories, such as sharing marketing material, event management, localisation requests, securing internal approvals for creative and advising on marketing plans.
  • Actively manage and guide agencies that provide supporting functions.
  • Develop close working relationships with the central brand & communications team to secure support and materials that can deliver on NE & EM sales objectives.
  • To ensure a close working relationship with our client's different regional offices (Northern, Central and Southern Europe, Iberia, US & Lat Am and Asia) in order to share best practice.

Knowledge, Skills and Experience:

  • Proven experience of executing brand and marketing plans for video game products in International markets.
  • Digitally and socially savvy with an ability to identify and build mutually beneficial brand partnerships that drive sales.
  • Strong knowledge of competitor titles and their promotional activations.
  • Understanding of physical and/or digital games marketing and distribution, the key local players and associated business models.
  • Experience of negotiating commercial terms with agencies and promotional partners and an understanding of the related legal process will be valued.
  • Experience within the entertainment industry (video games, film & TV) a plus.

For more information about this excellent opportunity contact Chris Mellor on +44 (0)1709 834777 or chris@aswift.com.